Hello there. Trust you had a pleasant weekend.
Isn’t it interesting that selling is something we all do, consciously or unconsciously? Some shy away from the word, Sales, as an activity and as a profession. It doesn’t matter how terrific your product is, if you don’t sell, you will close shop sooner or later.
Selling is not as difficult as some people think. You can make selling a habit when you apply certain acquired skills and some proven methods.
The most effective sales people are those who are able to sell their product or idea to someone who is not interested. How do you do that? How do you make an Eskimo buy ice from you? Your ability to sell someone on something, is your ability to influence that person – to pay for the benefit, the value that you are offering him. But before you can influence someone else, you have to believe in your product first.
Neil Patel says, “Your ability to persuade others in this way by appealing to their emotions will increase your sales. Influence increases the perceived value of your products. You see, influential people tend to sell more product. It’s not because they’ve created the best product — sometimes, that’s just not true — but because over the years, they’ve built credibility. People trust their opinions.” (https://neilpatel.com/blog/7-neuroscience-principles-you-should-use-to-increase-sales).
Before you can sell your product, you will be sized up by your prospect within 3 seconds of either seeing you or listening to you. Your personal brand must thus, be magnetic – appearance, courtesy, presentation, language, style and delivery. This is not about being popular, though it is a nice position. It is about how influential you are. Neil says that popularity means people like you, but influence means people love to listen to you. The most important conversation to listen to is your inner conversation. Learn more about your product and industry each day. Be very conversant with the competition and how customers buy. How much better are your company and product than others? Begin to speak with some authority.
What is the most influential position that you could ever consider yourself to be? If you can visualize it, start working on it. Stay congruent with that image of influential ‘you’ that you see. Don’t deviate from it. Sometimes, you may need to bury the past – past glories and failures. Don’t live in your past, it will affect your future. This exercise will be laborious, but take it from me, it will be worth it.
IT IS 13 DAYS TO OUR SALES MASTERY WORKSHOP. A BIG THANKS TO FELLOWS WHO HAVE REGISTERED. IF YOU ARE YET TO REGISTER, KINDLY DO SO NOW AT: https://bit.ly/SalesMasteryDec2020.
I am certain that you want some performance-transforming outcome as soon as yesterday. It is not automatic – let us get your sales potentials and selling skills harnessed; instill in you a winner’s approach to the entire sales process; help you set your sales goals for the next 12 months; and get your ROI in the rise.
Hit the registration link now and make it real: https://bit.ly/SalesMasteryDec2020. If you are a sales team lead, do yourself a big favour. Register your team members and eliminate non-performance hassles.
In the interim, plan to dominate your niche of the Industry. Have a productive week.